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AT&T announces two new unlimited plans and city-specific offers

June 17, 2025

In the midst of AT&T’songoing court battlewith the FTC, the companyannouncedtwo new unlimited plans: Unlimited Plus Enhanced and Unlimited Choice Enhanced. AT&T also announced a series of deals only available for customers living in New York City, Chicago, and Los Angeles.

Starting with the new plans, Unlimited Plus Enhanced offers 15 GB of mobile hotspot data for $85 per month. This will replace the current Unlimited Plus plan, which costs $10 more per month and includes 10 GB of mobile hotspot data.

The AT&T logo.

Meanwhile, AT&T said Unlimited Choice Enhanced would only feature unlimited 4G LTE data at $40 a line when you have four lines. Additional details on the plan are scarce for the moment, so we will update this post once we receive additional information.

By comparison, the current Unlimited Choice plan costs $39 a line if you have four lines. That price increases if you have fewer lines, though it includes a free HBO Now membership regardless of how much you pay.

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In Chicago, anyone who switches from a different carrier to either plan gets free home internet on plans up to 50 Mbps “for life.” You must maintain a qualifying service on either of the new plans and a matching eligible service address. Customers get $30 a month in credit to pay for the home internet, which can be used toward tiers with faster speeds as well.

Finally, Los Angeles residents get a more traditional BOGO deal on the latest smartphones. AT&T did not list eligible devices, though it said customers can buy a 64 GB iPhone X and get another for free if both are purchased on AT&T Next.

AT&T’s new Unlimited plans and city-specific deals will be available starting this Thursday, March 1.

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