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LG’s mobile division loses $130.5 million in Q3, says it’s all part of the plan
July 19, 2025
LG Electronicsannouncedits third quarter 2018 financial results and its mobile division has once again recorded huge losses — this time of 146.3 billion won (~$130.5 million). The unit also posted sales of 2.04 trillion won (~$1.82 billion), its lowest total inover two years.
Despite this, the losses are actually an improvement over both last quarter when itlost185.4 billion won (~$162.7 million) and Q3 2017 when it lost 375.3 billion won (~$329.5 million). Because of this, LG says its new strategy is “proceeding as planned.”
LG says its reduced deficit is a direct result of its “business plan and a stronger focus on mid-range products;” an interesting statement considering most of the high profile strategy changes we have seen this year have been to its flagship lineup.
The most radical change LG has made to its mid-range is the re-introduction ofG series brandingto cheaper devices and the company’s firstAndroid Onephone. However, LG hasn’t actually released these devices yet.
It has now been almost a year since LG decided to completely overhaul its mobile strategy. Since then, we have seen the company release four flagship devices, promise to focus on what it calls the smartphoneABCDs,open a dedicatedsoftware update center, and introduce the ThinQ branding to its high-end devices.
We don’t have any official sales numbers for LG’s recent smartphones. However, early estimates suggested that theLG G7 ThinQhadsignificantly morepre-orders than theLG G6in its home market of Korea. LG is also bullish about theLG V40 ThinQ, and it expects the release of the phone to increase mobile division sales in the fourth quarter of the year.
While the mobile division is struggling, things are looking pretty positive for LG Electronics as a whole. In the most recent quarter, it recorded an operating profit of748.8 billion won (~$667.7 million).
Up next:LG V40 ThinQ review: Undeveloped innovation
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