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Samsung vs Apple, in numbers
August 15, 2025
SamsungandAppleare fierce rivals, responsible for some of the world’s most anticipated smartphones. They’ve stood toe-to-toe at the top of the global smartphone manufacturer foodchain numerous times overthe past decade. But they are very different companies, with very different approaches.
Join us now as we take a birdseye view of both manufacturers to see how they compare. This is Samsung vs Apple, in numbers.
Samsung:March 1 in 1938, in Daegu (previously known as Taegu), South KoreaApple:August 25, 2025, Cupertino, California, United States
Samsung:Lee Byung-chulApple:Steve Jobs, Steve Wozniak, Ronald Wayne
Number of employees
Samsung:320,671 employees (as of December, 2017)Apple:132,000 full-time employees (as of the end of its 2018 fiscal year)
Samsung:Koh Dong-Jin (also known as DJ Koh), Kim Hyun-Suk, Kim Ki-namApple:Tim Cook
CEO salary
Samsung:24.38 billion Korean won (~$21.29 million), to Kwon Oh-hyun (former CEO) in 2017.Apple:$15,682,219 ($3 million salary and $12 million in bonuses) to Tim Cook in 2018.
Market share
Best selling phone:
Samsung:E1100, 2009: 150 million units (feature phone). Galaxy S4, 2013: 80 million units (smartphone).Apple:iPhone 6 and iPhone 6s, 2014: 220 million units.
Biggest acquisition
Samsung:Harman International Industries, 2017: roughly $8 billionApple:Beats Electronics, 2014: roughly $3 billion
Recent flagship phone launch prices
Samsung:Galaxy S10:$899Galaxy S10 Plus:$999Galaxy Note 9:$999Galaxy S9:$719Galaxy S9 Plus:$839
Apple:iPhone XS:$999iPhone XS Max:$1099iPhone XR:$749iPhone X:$999iPhone 8:$599iPhone 8 Plus:$699
Recent earnings
Thanks for joining us on this Samsung vs Apple journey. Which company do you think has done the most for the smartphone world? Let us know in the comments.
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