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We thought of notch years before iPhone X release - HUAWEI
June 26, 2025
Essentialmade a splash last year whenits phonelaunched with a notch on its display. ButApplearguably made the feature mainstream with theiPhone X. Now, aHuaweiexecutive has claimed that the Chinese brand thought of the notch way before Apple released the device.
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Li Changzhu, vice-president of HUAWEI’s smartphone line, toldForbesthat the company thought of thenotch“three to four years ago,” though the executive added that Apple’s use of the notch displayed “courage.”
“We missed our chance to (pioneer) with the notch design,” Li was quoted as saying. “We were too conservative and cautious.”
Apple’s use of the cutout has led to a ton of copycats, as theASUS Zenfone 5,OnePlus 6,LG G7 ThinQand numerous budget brands jump on the bandwagon. The feature has also found its way onto the HUAWEIP20andP20 Pro.
HUAWEI takes color up a notch
A notch isn’t the only interesting design choice for the HUAWEI flagship line either, owing to a rather eye-catchingTwilightcolor option. But it turns out that many HUAWEI designers were against this color scheme, which features a blue to purple color gradient.
“Many on the team thought the (Twilight) color was too much, they thought we should stick with pure colors,” Li elaborated. “But I told them, ‘You do not represent everybody.'”
The executive added that HUAWEI would be “more bold” with future product releases. If it means we get more radical solutions like theMatebook X Pro‘s webcam or the P20 Pro’striple camerasetup, then why not?
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